Why You Should Track Your AdWords Competition Over Time & How To Do It (Auction Insights Tutorial)

Here are a few reasons why you should track AdWords competitors over time.  For starters, when you select a “time segment” you have to use view the data in Excel.  Sorry Apple users, I love Macs but Numbers isn’t up to the task.  You need pivot tables.  Excel for Mac does do the job. When…

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